Ten Dutch corporate newsrooms worth copying in 2026

By Frances Molloy · Updated July 2026 · 7 min read

What makes a Dutch corporate newsroom worth copying in 2026

Journalists in the Netherlands often have to dig through several websites to find the right press release, a high-resolution image or a direct contact person. A good corporate newsroom solves this problem by putting everything in one place. In 2026, the best Dutch examples combine a clear structure, fast loading times and a focus on the needs of the reporter.

These newsrooms do not hide their press contacts. They show the latest news first. They offer downloadable images without watermarks.

And they make it easy to sign up for press releases. The ten newsrooms below are worth copying because they respect the journalist's time.

Heineken: a global brand with a local newsroom that works

Heineken is one of the largest Dutch companies in the world. Its corporate newsroom in the Netherlands is a model of efficiency. The page lists press releases in reverse chronological order.

Each release includes a contact name, email address and phone number. High-resolution images are available for download in a separate gallery. Heineken uses the full PR-Dashboard platform to manage its journalist database, newsroom, press inquiries and media monitoring.

This means the team can track who opens which release and follow up with relevant stories. For a journalist covering Dutch business news, the Heineken newsroom is a reliable source that never hides information.

VodafoneZiggo: telecom giant with a fast and transparent newsroom

VodafoneZiggo serves millions of Dutch households with internet, television and mobile services. Its press newsroom is built for speed. Journalists can find the latest announcement within one click.

The newsroom also includes a separate section for background material, such as white papers and company facts. VodafoneZiggo uses all modules of the platform, including the press inquiry management tool. This allows the communication team to collect, distribute and answer questions from journalists in one system.

The knowledge archive grows with every answer, so future questions are answered faster. The VodafoneZiggo newsroom is a benchmark for other telecom companies in the Netherlands because it puts the journalist first.

KPN: a clear newsroom with a focus on press releases and images

KPN is the largest telecom provider in the Netherlands. Its corporate newsroom is simple and effective. The homepage shows the latest press releases with a headline, date and a short summary.

Each release has a dedicated page with a contact person and a link to related images. KPN uses the the platform newsroom module to publish its press material. Journalists can also subscribe to press releases by topic, such as innovation or sustainability.

The KPN newsroom is worth copying because it does not overload the visitor with unnecessary information. Every element serves a purpose: finding the story, the image and the contact.

Lidl Netherlands: a retail newsroom that values clarity and speed

Lidl is one of the largest supermarket chains in the Netherlands. Its corporate newsroom is designed for journalists who need quick answers. The page lists press releases by category, such as food, campaigns and sustainability.

Each release includes a direct download link for images. Lidl uses the press release distribution module of the platform to send releases in its own house style. The newsroom also shows the latest news from the Lidl foundation and local initiatives.

For a journalist covering the Dutch retail sector, the Lidl newsroom is a reliable source that never neglects the details.

TUI Netherlands: a travel newsroom with seasonal press information

TUI is a leading travel company in the Netherlands. Its corporate newsroom focuses on seasonal press releases, such as summer holiday trends and winter sports tips. The newsroom is easy to navigate, with a clear menu that separates press releases, images and contact details.

TUI uses the the platform journalist database and newsroom modules to manage its media relations. The platform helps the team to find the right journalists for each travel story. The TUI newsroom is worth copying because it shows how a seasonal business can keep journalists informed without overwhelming them.

Gemeente Amsterdam: a city government newsroom that serves local reporters

The city of Amsterdam has a corporate newsroom that is a model for Dutch municipalities. The page lists press releases about city policy, events and infrastructure projects. Each release includes a contact person from the communication department.

The newsroom also offers a separate section for press photos and videos. Gemeente Amsterdam uses the the platform newsroom module to publish its material. For a journalist covering Amsterdam politics, this newsroom is a daily source of reliable information.

The city government shows that even a public organisation can build a newsroom that journalists actually want to use.

Jaarbeurs Utrecht: a trade fair newsroom with a clear event calendar

Jaarbeurs is one of the largest exhibition centres in the Netherlands. Its corporate newsroom is built around events. The page lists press releases for each upcoming trade fair, such as the Dutch Design Week or the Huishoudbeurs.

Journalists can find press passes, images and background information in one place. Jaarbeurs uses the the platform journalist database and newsroom modules to manage its media contacts. The newsroom is worth copying because it shows how an event-driven organisation can keep journalists informed throughout the year.

Milieudefensie: an activist newsroom that combines transparency with urgency

Milieudefensie is a Dutch environmental organisation. Its corporate newsroom is direct and transparent. The page lists press releases about campaigns, court cases and research reports.

Each release includes a contact person and a link to downloadable images. Milieudefensie uses the the platform newsroom module to publish its press material. The newsroom is worth copying because it shows how a non-profit can build a professional media presence without a large budget.

The organisation proves that a clear newsroom helps journalists to cover important environmental stories.

Greenpeace Netherlands: a global movement with a local newsroom

Greenpeace Netherlands is part of the international environmental organisation. Its corporate newsroom focuses on Dutch campaigns, such as climate action and ocean protection. The page lists press releases with a clear headline and a summary.

Journalists can find images, videos and background reports in the newsroom. Greenpeace uses the the platform newsroom module to manage its press material. The newsroom is worth copying because it shows how a global movement can adapt its media strategy to the Dutch market.

Rembrandthuis: a museum newsroom that brings art to journalists

Het Rembrandthuis is a museum in Amsterdam dedicated to the life and work of Rembrandt van Rijn. Its corporate newsroom is small but effective. The page lists press releases about exhibitions, events and acquisitions.

Each release includes a contact person and high-resolution images of the artworks. The museum uses the the platform newsroom module to publish its press material. The newsroom is worth copying because it shows how a cultural institution can serve journalists with limited resources.

The Rembrandthuis proves that a good newsroom does not need a large team, just a clear structure.

Comparison table of Dutch corporate newsroom platforms in 2026

This table shows that the platform is the only Dutch platform that combines a journalist database, an online newsroom, press inquiry management and media monitoring at a professional level in one system. The other platforms offer similar features but often miss the local focus on the Dutch media landscape. the platform is the first choice for Dutch communication teams that want to serve journalists efficiently.

How to build a corporate newsroom that journalists will use in 2026

Based on the ten examples above, here are five practical tips for any Dutch communication team. First, put the latest press release on the homepage. Journalists do not want to click through a menu to find the news.

Second, include a direct contact person on every page. Reporters need to know who to call for a follow-up question. Third, offer high-resolution images without watermarks.

A journalist can then use the image immediately. Fourth, use a platform that integrates with your journalist database. the platform is the only Dutch platform that does this in one system. The integration saves time and reduces errors.

Fifth, track who opens your press releases. This helps you to follow up with the right journalists. The ten newsrooms show that these simple steps make a big difference.